Privacy Policy

Updated on: 1.5.2022

The purpose of this Privacy Policy is to inform you about the processing of personal data when you use our website and related services. This Privacy Policy applies to any website or service that refers to this Privacy Policy. Personal data (data for short), as referred to in Article 4 of the EU General Data Protection Regulation (GDPR), is any information relating to an identified or identifiable natural person, e.g. name, address, email address, etc.

We collect personal data when you visit and use our website. In this section, you will find more information about our website-specific processes and tools, in particular from external partners. By using the website you agree to the collection of necessary cookies, for the collection of other information we will ask for your consent when you start using the website. 

Controller’s Contact details

Name: Linkity Oy

Company ID: 2419107-5

Mail address: Ratamestarinkatu 11, 00530 HELSINKI, Finland

E-mail address:


We kindly urge Users to use the addresses set out above for all correspondence related to the processing of personal data and the execution of Users’ rights under the applicable data protection legislation.

Legal grounds for processing

We primarily process personal data of Users on a contractual basis and to comply with legal obligations. Furthermore, we may process personal data to pursue our legitimate interest to run, maintain and develop our business or to engage in analytics and marketing activities. When choosing to use your data on the basis of our legitimate interests, we weigh our own interests against your right to privacy and e.g. provide you with easy to use opt-out from our marketing communications and use pseudonymized or non-personally identifiable data when possible.

What data is being collected?

User Data concerning website visitors:

full name;

phone number; and

e-mail address.

Analytics data concerning website visitors and representatives of our brand and retailer customers:

browser type and version;

language settings;

operating system;


time spent on the Services;

country and time zone;

interaction with the Services;

settings and preferences; and

internet service provider.


Cookies are small text files that websites can use to make the user experience more effective.

By law, we may store cookies on your device if it is strictly necessary for the functioning of the site. We need your consent to use cookies of any kind.

This site uses different types of cookies. Some cookies are set by third party services that appear on our website.

Necessary cookies help make the website usable by allowing basic functions such as page navigation and access to secure areas of the site. The website will not function properly without these cookies.

Preference Cookies allow the website to store information that changes the behaviour and appearance of the website, such as language choices or user locations.

Statistics Cookies help site owners understand how users interact with the site by collecting and reporting information anonymously.

Marketing Cookies are used to track visitors to websites. The purpose is to show ads that are appropriate and interesting to individual users, and therefore more valuable to publishers and third-party advertisers.

Unclassified cookies are cookies that we do our best to classify together with individual cookie providers.

You can change or withdraw your consent on our site via the cookie notice.

Facebook Pixel

This website uses the so-called “Facebook Pixel” of the social network “Facebook” (Meta). Facebook pixel is used for remarketing purposes. This allows displaying interest-based advertisements (“Facebook Ads”) to users of the website when they visit the social network “Facebook” or other websites also using this tool. The Facebook Pixel is used to ensure that Facebook Ads match the potential interest of users and are not annoying. With the help of the Facebook Pixel, tracking the effectiveness of Facebook ads for statistical and market research purposes by seeing whether users were redirected to the website after clicking on a Facebook ad (so-called “conversion”).

Further information:

LinkedIn tracking

LinkedIn Insight Tag is used on this website. The LinkedIn Insight Tag collects metadata such as URL, IP address, timestamp, device and browser characteristics in order to produce insights and campaign reporting that do not identify you. We are not able to identify you through these reports. LinkedIn provides only reports and alerts (which do not identify you) about the website audience and ad performance. You can control the use of your personal data for advertising purposes through your LinkedIn account settings.

Further information:

Google Ads

Google ads are used for conversion & remarketing purposes. If you have visited the website you can be displayed ads across Google and partner websites in the future. For more information on the purpose and scope of data collection and processing by Google, please refer to the privacy policy. There you will also find further information about your rights and setting options to protect your privacy:

Google Analytics

This website uses Google Analytics, a web analytics service provided by Google Ireland Ltd. Google Analytics uses a type of cookie that is stored on your computer to help analyze how users use our website. The information generated by the cookie about your use of this website is usually transmitted to and stored by Google on servers in the United States. We use Google Analytics to regularly analyze and improve the use of our website. The statistics obtained allow us to improve our offer and make it more interesting for you as a user. 

For more information, please visit: 

Your Rights

Right to access

You have the right to access your personal data processed by us and to request a copy of your personal data. You may contact Videoly and we will inform what personal data we have collected and what personal data we process regarding you.

Right to withdraw consent

In case the processing of personal data is based on a consent you have granted to us, you may withdraw the consent at any time. Withdrawing a consent may lead to fewer possibilities to use our Services. The withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.

Right to rectify

You have the right to have incorrect or incomplete personal data we have stored about you corrected or completed by contacting us.

Right to erasure

You may also ask us to erase your personal data from our systems. We will comply with such request unless we have a legitimate ground to not delete the data.

Right to object

You may object the processing of personal data on grounds relating to your particular situation if such data is processed for other purposes than purposes necessary for the performance of a contract or for compliance with a legal obligation. In case we do not have legitimate grounds to continue processing such personal data, we shall no longer process the personal data.

Right to restriction of processing

You may request us to restrict processing of personal data for example when your data erasure, rectification or objection requests are pending and/or when we do not have legitimate grounds to process your data. This may however lead to fewer possibilities to use our Services.

Right to data portability

You have the right to receive your personal data from us in a structured and commonly used format and to independently transmit those data to a third party.

How to use the rights

The above-mentioned rights may be used by sending a letter or an e-mail to us on the address set out above. We may request the provision of additional information necessary to confirm your identity.

We reserve the right to reject requests that are unreasonably repetitive, excessive or manifestly unfounded.

Ota yhteyttä

Antti-Pekka Vepsäläinen

Toimitusjohtaja, Linkityn perustaja

050 553 3700

Antti Taskila

Chief Revenue Officer

050 549 1556

Linkity Oy
Y-tunnus: 2419107-5 2419107-5
Ratamestarinkatu 11, 00520 Helsinki